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Free speaking engagements – You’ll be blown away at what the four secrets are that professionals do!

As a professional speaker I am regularly asked to do free speaking engagements.   The answer is always maybe.   Firstly, let me say that it is hard to get through to me and commit me to doing anything for free. Charities, non-for-profits , association groups, BNI meetings, Rotary Clubs and the list goes on, can rarely afford a professional […]

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These Are The 2 Major Reasons Why We Need To Know Our Value

With such a flooded expert industry, it is more important today to know how to get your message out and be heard. The experts that are making ground in today’s market have mastered their value and communicate it powerfully.   There are two reasons why we MUST know where our value is and what we offer to our market. These […]

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The 3 Irrefutable Laws That Every Successful Global Thought Leader Knows

FINALLY REVEALED!   Every successful international speaker/info-preneur/online marketer has learnt 3 things that has set them apart from the rest of the noise within the self-help thought leadership market. These 3 irrefutable laws have surfaced time and time again when successful speakers and thought leaders are interviewed. These may have been communicated in other ways in the past, but today […]

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Percentages You Could Aim for in the Content

Ten per cent of your message is about the problem. Five per cent of your message is about the idea. Five per cent is evidence, which is usually generalized rather than too specific. Seventy per cent is story. Using the Toggle Framework you can see how to shift between story, WIIFM, content, back to story, and so on. Ten per […]

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Three Fundamental Components Every Story Should Have

Whether it’s to give a speech, pitch to a client, or just to make a point, your presentation needs a story at its very core. An engaging and effective story shares an experience with your audience that creates a connection that taps into their emotions. It ripples through their hearts and minds, leaving them feeling inspired and motivated to act. […]

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The Toggle Framework: Shifting In and Out of the Story

What goes into making a GREAT presentation? Telling a story.     The greatest public speakers share stories to get their points across and accomplish the intended effect—to ignite action, to get customers to buy your products, to captivate investors, etc. Whenever you start to share a story, your audience pays attention and listens intently. But does that mean we […]

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